Unlocking Africa
Terser Adamu, who is an Africa Business Strategist, International Trade Adviser, and Director at ETK Group, hosts the award-nominated Unlocking Africa Podcast. During each episode he shares his thoughts on how to unlock Africa’s economic potential in the 21st century. This is delivered through engaging and thought-provoking discussions with innovators, entrepreneurs, investors, policymakers, and business leaders who are unlocking Africa’s economic potential. Whether you're a business leader, an aspiring entrepreneur, have a comfortable side hustle, or want to take your business to the next level, each episode is jam-packed with information and insight that will enable you to take immediate action and implement key strategies to successfully launch and grow your business in Africa.
Unlocking Africa
Creative Awakening: Growing and Investing in Africa’s Creative Industries and Sports Business with Marie Lora-Mungai
Episode #75 with Marie Lora-Mungai, who is an investor, strategic advisor, and entrepreneur specialising in the African Creative Industries and Sports Business, with an 18-year experience spanning 27 countries on the continent. She is the publisher of the popular newsletter HUSTLE & FLOW about investment opportunities in the African entertainment space.
Marie is also the founder and CEO of Restless Global, which is a strategic advisory and content development company specialising in the African entertainment space, the cultural and creative industries (CCI), sports business, technology, and media.
What We Discuss With Marie
- Do you think the rest of the world is recognising and embracing the "creative and commercial potential" inherent in African stories, and how is this newfound awareness translating into opportunities?
- Are African music, film, and culture the biggest exports that the continent currently has, and do you think we fully leverage their soft power to propel Africa forward?
- How can Africa optimise its creative and knowledge industries and harness its soft power effectively to propel itself forward?
- You worked on a project with UNESCO to produce the first comprehensive study of the film and audiovisual industries in Africa’s 54 countries. What were the key themes and findings of the report?
- What advice would you give to aspiring filmmakers and content creators who are interested in tapping into the African media and creative industry?
- And much more...
Full show notes and resources can be found here: Unlocking Africa show notes
Did you miss my previous episode where I discuss Unleashing Growth: Why African Startups Should Master the Art of Sales and Business Development with Gerald Black? Make sure to check it out!
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Connect with Terser on LinkedIn at TerserAdamu, and Twitter @TerserAdamu
Connect with Marie on LinkedIn at Marie Lora-Mungai, and Twitter @MarieLoraMungai
Do you want to do business in Africa? Explore the vast business opportunities in African markets and increase your success with ETK Group.
Connect with us at www.etkgroup.co.uk or reach out via email at info@etkgroup.co.uk
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