Unlocking Africa
Terser Adamu, who is an Africa Business Strategist, International Trade Adviser, and Director at ETK Group, hosts the award-nominated Unlocking Africa Podcast. During each episode he shares his thoughts on how to unlock Africa’s economic potential in the 21st century. This is delivered through engaging and thought-provoking discussions with innovators, entrepreneurs, investors, policymakers, and business leaders who are unlocking Africa’s economic potential. Whether you're a business leader, an aspiring entrepreneur, have a comfortable side hustle, or want to take your business to the next level, each episode is jam-packed with information and insight that will enable you to take immediate action and implement key strategies to successfully launch and grow your business in Africa.
Unlocking Africa
From Local to Global: Unlocking the Potential of African Restaurant and Retail Brands with Leonard Mudachi
Episode #73 with Leonard Mudachi, who is the Chief Vision & Growth Officer at BRRAL (Branded Restaurants & Retail Africa Ltd), which is a restaurant and retail development & management company that identifies local restaurants and retail brands with high potential for scale.
They achieve this through "The BRRAL Play Book," which allows them to unlock business growth potential from acquired brands and further enhance their value proposition to customers, employees, and ultimately investors.
What We Discuss With Leonard
- What is BRRAL's unique approach to identifying and scaling local restaurant and retail brands?
- How does BRRAL balance maintaining the authenticity of the acquired brands with the need to optimise their performance?
- How do you strike a balance between meeting the needs and desires of restaurants and catering to the expectations and demands of investors in this industry?
- What do you look for in a business before investing?
- In East Africa, what are the typical methods of financing for local restaurants and retail brands?
- And much more...
Full show notes and resources can be found here: Unlocking Africa show notes
Did you miss my previous episode where I discuss Scaling African SMEs and Fighting Climate Change: The Melanin Kapital Approach with Mélanie Keïta? Make sure to check it out!
Like this show? Please leave us a review here -- even one sentence helps!
Connect with Terser on LinkedIn at TerserAdamu, and Twitter @TerserAdamu
Connect with Leonard on LinkedIn at Leonard Mudachi, and Twitter @LMudachi
Do you want to do business in Africa? Explore the vast business opportunities in African markets and increase your success with ETK Group.
Connect with us at www.etkgroup.co.uk or reach out via email at info@etkgroup.co.uk
